Most Amazon sellers
don't know they're
losing money.
"i built rankhouse because the sellers i was speaking to had no idea which of their products were actually making money."
Most Amazon accounts look healthy on the surface. Revenue is up. Sessions are good. The dashboard looks fine. But underneath — once you account for FBA fees, return rates, storage charges and ad spend on a per-ASIN basis — a significant portion of what looks like revenue is quietly destroying margin.
I'd seen it too many times. And I'd seen what most agencies do about it: nothing. Spend 20 minutes a day scrolling through ad campaigns. Send a revenue report at the end of the month. No strategy. No ASIN-level analysis. No understanding of where the actual margin is going. Just a retainer collected and a client left wondering why the account isn't growing.
That's not management. That's maintenance — and expensive maintenance at that. Sellers deserve to know exactly which products are profitable, which are dragging the account down, and what to do about it. Every week. Not as a quarterly review. Not buried in a PDF.
RankHouse is built around that standard. Heavy reporting. Detailed analysis. Good product management and even better creative assets. We built our own tool because nothing else surfaced the right numbers — per ASIN, per week — in a way that made the decision obvious.